Food and beverage specialist
Adrian Bosher
Investment Manager
About Adrian
Adrian is our investment specialist for food and beverage, based in Auckland.
Background and expertise
Adrian has over 15 years experience in sales and marketing roles in the food and beverage sector both inside and outside New Zealand. After postgraduate study at Waikato University specialising in marketing strategy, research and international management, he worked for Lion Nathan managing channel development and commercialisation of new brand initiatives. Adrian worked on several brands in the Lion Nathan portfolio, including developing strategy around the San Diego campaign for the Americas cup, and Steinlager's support of the All Blacks.
Adrian has experience in company and brand development in fresh whole and ground coffee, mineral water / new age beverages, wine, and niche beer brands. He has significant experience in business case development around new opportunities for growth from SME's to large corporates. Adrian joined New Zealand Trade and Enterprise's Investment team in October 2006.
Contact Adrian
Level 11, ANZ Centre, 23-29 Albert Street, Auckland 1010, New Zealand
Postal address: PO Box 8680, Symonds Street, Auckland 1150, New Zealand
Phone: +64 9 354 9000
Fax: +64 9 354 9001
Contact us
Send us your enquiry